Promotions
Ανάλυση Προσφορών
Promotion Analysis · μάθηση από παρελθόν, σχεδιασμός νέων.
Promotions Analyzed
18
Avg Incremental Lift
+14.2%
Avg Margin Impact
−2.1pp
Cannibalization
8.3%
Lift vs Score
| Promo | Period | SKUs | Lift | Margin | Cannib. | Post Dip | Score | Recommendation |
|---|---|---|---|---|---|---|---|---|
| Vit-D 3+1 | Ιαν 2026 | 4 | +64% | −1.8pp | 6% | −8% | 9/10 | Repeat |
| Skincare −20% | Φεβ 2026 | 12 | +41% | −4.2pp | 11% | −14% | 6/10 | Modify |
| Baby care promo | Μαρ 2026 | 8 | +28% | −2.4pp | 9% | −6% | 7/10 | Modify |
| Probiotics | Απρ 2026 | 3 | +53% | −1.2pp | 4% | −5% | 9/10 | Repeat |
| Sunscreen launch | Μάι 2026 | 6 | +72% | −2.0pp | 8% | −10% | 8/10 | Repeat |